TLDR: Spy on competitors’ SEO for free: Use sitemaps, ChatGPT, Google Ads, Ahrefs, and Semrush to uncover and verify keywords.
This article is a summary of a You Tube video ” Find All Your Competitors Keywords in Seconds” by Income stream surfers
Key Takeaways:
- Identify Competitors: Start by identifying your competitors by searching for websites that consistently rank for relevant keywords in your niche.
- Use Sitemaps: Access a competitor’s sitemap via
website.com/sitemap.xml
to understand their site structure and the parts driving traffic. - Extract Keywords with ChatGPT: Use ChatGPT to extract keywords from the list of URLs found in the competitor’s sitemap.
- Verify Keywords with Tools: Use free tools like Google Ads Keyword Planner and Ahrefs Keyword Generator to verify the potential and search volume of the extracted keywords.
- Custom Sitemap URLs: If standard sitemap access is blocked, use Google search with
site:website.com sitemap
to potentially find their sitemap. - Search Operators for Insight: Utilize search operators like
site:example.com
to understand a competitor’s URL structure and to find indexed pages. - Scrape Google SERP Titles: Create a bookmarklet to scrape titles from Google SERP pages, which can then be used to extract keywords with ChatGPT.
- Semrush Free Trial: Leverage the Semrush free trial to download comprehensive keyword data from competitors.
- Analyze Recent Content Trends: Use Google’s tools feature to check recent articles by competitors and identify content trends or gaps in your content.
- Content Creation Insights: Incorporate these findings to generate new article ideas, understand content trends, and improve your SEO strategy.