TLDR: Build a solid site structure, niche down gradually, plan thoroughly, and create authoritative, organized content for better traffic.
This article is a summary of a You Tube video “This Keyword Research Method Gets More Traffic with Fewer Articles” by Income School
Key Takeaways:
- Solid Structure is Crucial: The foundation of your site, including how content fits together synergistically, is key to success.
- Detailed Keyword Research: Start with a broad niche and then break it down into subcategories for more focused content.
- Avoid Overly Specific Domain Names: Choose a flexible, brandable domain name to allow for future content expansion.
- Niche Down Gradually: Begin with broader subtopics and progressively niche down to create specific, authoritative content.
- Create a Content Plan: Plan at least 30 articles across three subcategories before starting to write.
- Authority through Depth: Writing multiple articles on a specific topic builds topical authority and improves search engine ranking.
- Organize and Map Out Content: Use a structured approach to map out your niche and subtopics to ensure comprehensive coverage.
- Combining Specific Queries: Group small, specific queries into broader articles to attract more traffic.
- Ongoing Content Optimization: Regularly revisit and expand on existing content to improve traffic and maintain topical relevance.
- Engage and Gather Feedback: Engage with your audience through comments and use their input for continuous improvement and targeted content creation.