{"id":6101,"date":"2024-06-19T11:09:37","date_gmt":"2024-06-19T04:09:37","guid":{"rendered":"https:\/\/wam.vn\/en\/?p=6101"},"modified":"2024-06-19T11:09:37","modified_gmt":"2024-06-19T04:09:37","slug":"i-found-a-better-way-to-advertise-on-facebook","status":"publish","type":"post","link":"https:\/\/wam.vn\/en\/i-found-a-better-way-to-advertise-on-facebook\/","title":{"rendered":"I Found A BETTER Way To Advertise On Facebook"},"content":{"rendered":"<p><em><strong>TLDR<\/strong>: <\/em>Discover the omnipresent content strategy for Facebook ads, a proven method to build trust and boost conversions effectively over time.<\/p>\n<p>This article is a summary of a You Tube video &#8220;I Found A BETTER Way To Advertise On Facebook&#8221; by Ben Heath<\/p>\n<p><iframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/3Td2JZ_qf8s?si=fAmF4TtA7tXbOoQp\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<h3>Key Takeaways:<\/h3>\n<div class=\"flex flex-grow flex-col max-w-full\">\n<div class=\"min-h-[20px] text-message flex flex-col items-start whitespace-pre-wrap break-words [.text-message+&amp;]:mt-5 juice:w-full juice:items-end overflow-x-auto gap-2\" dir=\"auto\" data-message-author-role=\"assistant\" data-message-id=\"37ebfd60-75ba-46a4-abf6-26348c13645f\">\n<div class=\"flex w-full flex-col gap-1 juice:empty:hidden juice:first:pt-[3px]\">\n<div class=\"markdown prose w-full break-words dark:prose-invert light\">\n<ol>\n<li><strong>Introduction to a Better Method<\/strong>: The video introduces a more effective way to promote content on Facebook, emphasizing the importance of generating interest and excitement.<\/li>\n<li><strong>Omnipresent Content Strategy<\/strong>: The secret strategy, called the omnipresent content strategy, has proven results and has been used to turn the creator&#8217;s brand into a multi-seven-figure business.<\/li>\n<li><strong>Traditional Approach vs. Omnipresent Strategy<\/strong>: Most people run direct sales or traffic campaigns, which lack trust-building, a crucial factor in customer decision-making.<\/li>\n<li><strong>Importance of Trust<\/strong>: Building trust with the audience allows for higher prices and better engagement. The omnipresent strategy is designed to build and maintain this trust.<\/li>\n<li><strong>Campaign Creation Process<\/strong>: Detailed instructions on setting up a Facebook ad campaign using the omnipresent content strategy, focusing on selecting the right campaign objectives and budget settings.<\/li>\n<li><strong>Targeting Warm Audiences<\/strong>: The strategy is most effective when targeting warm audiences, such as people on your email list, ensuring the audience size is between 50,000 to 100,000 people.<\/li>\n<li><strong>Ad Set Structure<\/strong>: The campaign involves creating 12 ad sets, each with one ad, and running them on a rolling basis to avoid ad fatigue and maintain audience interest.<\/li>\n<li><strong>Ad Content Types<\/strong>: The ads should provide value and not directly sell. Examples include video content, blog post links, and testimonial ads to demonstrate product\/service benefits.<\/li>\n<li><strong>Long-Term Strategy<\/strong>: The omnipresent content campaign requires a long-term commitment, ideally running for six months or more to see significant results.<\/li>\n<li><strong>Cost Efficiency and ROI<\/strong>: This strategy is cost-effective, potentially spending less than conversion-based campaigns while delivering a higher return on ad spend over time. It works best alongside traditional conversion campaigns.<\/li>\n<\/ol>\n<h3><\/h3>\n<p>&nbsp;<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"mt-1 flex gap-3 empty:hidden juice:-ml-3\">\n<div class=\"items-center justify-start rounded-xl p-1 flex\">\n<div class=\"flex items-center justify-center rounded-lg text-token-text-secondary\">\n<div class=\"px-0.5 text-sm font-semibold tabular-nums\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Discover the omnipresent content strategy for Facebook ads, a proven method to build trust and boost conversions effectively over time.<\/p>\n","protected":false},"author":3,"featured_media":6102,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[41],"tags":[],"class_list":["post-6101","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo","category-41","description-off"],"_links":{"self":[{"href":"https:\/\/wam.vn\/en\/wp-json\/wp\/v2\/posts\/6101","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wam.vn\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/wam.vn\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/wam.vn\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/wam.vn\/en\/wp-json\/wp\/v2\/comments?post=6101"}],"version-history":[{"count":1,"href":"https:\/\/wam.vn\/en\/wp-json\/wp\/v2\/posts\/6101\/revisions"}],"predecessor-version":[{"id":6103,"href":"https:\/\/wam.vn\/en\/wp-json\/wp\/v2\/posts\/6101\/revisions\/6103"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/wam.vn\/en\/wp-json\/wp\/v2\/media\/6102"}],"wp:attachment":[{"href":"https:\/\/wam.vn\/en\/wp-json\/wp\/v2\/media?parent=6101"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/wam.vn\/en\/wp-json\/wp\/v2\/categories?post=6101"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/wam.vn\/en\/wp-json\/wp\/v2\/tags?post=6101"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}